Medecs Learning project preview
Client and areas covered

Medecs Learning

  • Branding strategy session
  • Logo redesign
  • Email signature
  • Pull up banners
  • PowerPoint presentation
  • Course certificates
  • Brand strategy
  • Brand guidelines
  • Website design
  • Website build
Medecs Learning project image
What was asked for

Project Brief

Medecs Learning is a Tasmanian business that has experienced organic growth. As the business has grown its brand no longer represented their core offerings and values. They needed to utilise their current position and enhance their marketing and brand position to expand their services online and cross-sector.

What was delivered

The Solution

We delivered a new visual identity that is professional and contemporary, yet has a nod to their original logo. The brand assets are designed to be usable and understandable for all Medecs staff, the brand guidelines had practical examples of how the brand is to be expressed.

The website design was focused on three user groups:

1. Returning users looking for the latest courses or to access course content

2. Referrals, looking to understand who Medecs are

3. New visitors to see what courses are offered

The website brings in live content from their Learning Management System (no need for duplication) and formatted on-brand which was impossible on their old website.

What was achieved

The Outcome

The client feels they have the tools to go to market and talk about their expansion plans. They have a brand they are proud of and can grow with them.

Where you can see it

Right Here

What it looks like

Oooh, shiny!

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