Get to know Sarah Wells

Sarah Wells - Kingthing Marketing

Sarah Wells


Anything to do with water, hanging out with my friends, travel. Oh and Golden Retrievers.

Most annoying habit

Leaving crumbs on and around my desk

Guilty pleasure

Coffee from Sweetbrew

Favourite Instagram account


What inspires you?

Listening to Beyoncé (Queen B), and my mum.

Motivational song

Punching in a dream, The Naked and Famous



Sarah's Journey to Kingthing

Sarah is Kingthing Marketing Digital Marketing superstar.  She has mentored hundreds of businesses in tailor-made sessions that include all things online marketing such as: strategy, content creation, metrics, online tools, paid advertising, dashboards, retargeting and many other areas.  She has received multiple five-star reviews on Google for providing excellent services. In addition to this she has worked developing and implementing overarching marketing and social media plans, developed SEO strategies for clients websites and presented at many seminars relating to marketing, social media, websites and SEO.

She is a sought-after speaker having presented for the likes Brand Tasmania, Business Events Tasmania and the Tourism Industry Council of Tasmania and is a valued coach and social media presenter for the Department of State Growth's Digital Ready Program.  

Sarah previously worked at Cityprom and her career highlights so far are being a scholarship recipient and brand ambassador for UTAS in Malaysia at Tunku Abdul Rahman College in 2015. Other professional achievements include being the Marketing Manager for key community events in Launceston City. At the start of 2018, Sarah was nominated by peers and clients for the Tasmanian Young Achiever Awards, and for an award as a social media hero at the end of last year for Champions of Tourism.

At the start of 2017 Sarah was instrumental in shifting the whole direction of Kingthing Marketing, leading the direction of the business with a new marketing strategy. This included a whole new brand working closely with Isobel, Kingthings talented Graphic Designer, and highlighting opportunities for growth and expansion. To be given this responsibility by Rob and Rebecca (Rebecca is on the board of Tourism Tasmania for her expertise in marketing, and entrusted the marketing of her own business to Sarah) at the age of 24 speaks for itself.

Here is some feedback from clients that Sarah has worked with.

“From walking into the door to the day after, we had the most friendliest & helpful experience at kingthing. Sarah was able to answer all our questions with an abundance of information, and made sure we covered even the bases we didn't think about.  Exceptional service!” Melody.

“A VERY big thank you Sarah! I got so much help and clarity from our session yesterday, I was delighted and very grateful too :)” Torna.

In her spare time;

Sarah is a keen wakeboarder and doubles as the Marketing Coordinator for her local sporting association TasWake. It’s a non profit organisation that encourages people to embrace water sports, compete in a beautiful environment and promote a healthy lifestyle. For this role she is the driving force behind the scenes of the three events held each year. Her role is to ensure that there is a high level of not just participants, but spectators also. Her ability to use her knowledge of digital marketing to reach potential members and spectators has had a positive influence on the club. Sarah is also a committed board member of the Northern Young Professional Network, which aims to provide professional development and networking to people in the workforce. Through this, she has maintained and created key relationships with Stakeholders, organised events around empowering women in the workforce and is currently working on a project to help young professionals with developing legible CV’s for future employment opportunities.

Her other passions include traveling as much as she can, anywhere and everywhere. Meeting new people, and any type of sporting activity and having fun with her amazing friends and family.

Qualifications include a Bachelor of Business majoring in Marketing and completed a diploma in Applied Design at the end of 2017.

Sarah's favourite things:

  • Social Media x 100

  • Nerding out on Marketing strategy

  • Speaking gigs

  • Website Design and Content Creation


Contact Sarah
M: 0409 299 182

Sarah Wells Kingthing Marketing Chris Crerar